Call to action of Facebook Business Page

Pages are an important destination for people on Facebook,Designed to bring a business’s most important objective to the forefront of its Facebook presence, call-to-action buttons link to any destination on or off Facebook that aligns with a business’s goals.

Facebook provides 7 calls-to-action you can use on your button. They include:

  1. Book Now
  2. Contact Us
  3. Use App
  4. Play Game
  5. Shop Now
  6. Sign Up
  7. Watch Video

 

Here’s what the Call-to-Action button looks like on your page (Facebook provides stats in the sidebar for how many people click the button:

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For your call to action button, you must direct your fans to a sharp landing page like this :

 

 

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What ways can you think of to use your Facebook Call-to-Action button?

 

 

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